Something new coming to Fantasyland as Scentsy becomes the Official Home Fragrance of Walt Disney World Resort

Jun 18, 2021 in "Fantasyland"

Posted: Friday June 18, 2021 3:57pm ET by WDWMAGIC Staff

Scentsy has entered into a multi-year relationship with the Walt Disney World Resort which will include a new experience in Fantasyland at Magic Kingdom.

As part of the deal, Scentsy will be designated as the Official Home Fragrance of Walt Disney World Resort.

Details are scarce, but Scentsy has revealed that they will be working together with Disney to bring a new guest experience to life within the Fantasyland area at Magic Kingdom, "creating rich storytelling opportunities through fragrance." What that quite means we aren't sure - but Scentsy says to stay tuned for details.

Scentsy sells scented products including wax warmers exclusively through independent consultants, with no retail sales.

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RainbowFigmentum17 days ago

The big top souvenir store actually used to smell like cotton candy (it was amazing), IDK if it still smells that way or not b/c I haven't had a need to go into that land since 2017-ish. I had hoped this was the direction that Scentsy was going with the dumbo smell but obviously not. :(

Magicart8718 days ago

Dumbo Circus Parade is "orange" leaning. Bright almost lemon-like creamsicle territory with a hint of peach. If you crossed a Myer Lemon fragrance with a Peaches N Creme fragrance you'd probably get DCP. Although, I think a more compelling scent would have been something evoking circus life without the manure note. I feel like if Scentsy were to ever make a companion scent it should be "Pink Elephants on Parade" and lean into Cotton Candy territory. Maybe just me, but I think a scent attraction would be interesting. Although one maybe tied to a different IP.

Richie24818 days ago

This has to be one of the most random sponsorships.... Scents of elephants....

Figments Friend19 days ago

Don’t know about ya’all…. But that Scentsy ‘Dumbo’s Circus Parade’ scent is pretty darn smellsational. Not sure what the scent actually is supposed to be, mind you. But it sure smells nice. When I think of scents associated with circus parades from the days of yore, it is an aromatic blend of popcorn smells combined with animal waste fumes. Thankfully, Scentsy did not go in that direction….. 🐎 -

Rhinocerous20 days ago

EagleScout61020 days ago

lightningtap34720 days ago

I just wish it wasn't sponsored by a sketchy MLM... Probably not the worst sponsor WDW has had though!

Magicart8720 days ago

Bandaid and rotten hay!

Disstevefan120 days ago

I gotta look to see if they got the WDW monorail smell......

Disstevefan120 days ago

I am usually sarcastic , but in this case sincere. As much as folks dislike sponsors, it strangely gives me hope.

Cmdr_Crimson20 days ago


Creathir20 days ago

I like the roots of sponsors, but for some reason a brand focused on smells sponsoring a ride about an elephant… eh…

CaptainAmerica20 days ago

I sense sarcasm but. Yes. Literally.

Disstevefan120 days ago

Sponsors! Walt would be proud. Good show.