Disney abandons plans for its massive Lake Nona regional campus following the actions of Florida Governor Ron DeSantis

By WDWMAGIC Staff · Thursday May 18, 2023 2:54pm ET · "The Walt Disney Company"
Disney abandons plans for its massive Lake Nona regional campus following the actions of Florida Governor Ron DeSantis

Photos / 1 in this gallery

Disney's abandoned Lake Nona campus

Disney's abandoned Lake Nona campus

Disney has abandoned plans for its massive $1 billion campus in Lake Nona Florida as a result of the continued feud with Governor Ron DeSantis.

In an email to employees today, Disney Parks Chairman Josh D'Amaro cited "changing business conditions" as a reason for canceling the Lake Nona project.

D'Amaro originally announced the new regional campus in July 2021 that was planned to serve as a Central Florida regional hub for the Disney Parks, Experiences and Products segment. At that time, he said "Expanding our already significant DPEP footprint in Florida makes sense. In addition to Florida's business-friendly climate, this new regional campus gives us the opportunity to consolidate our teams and be more collaborative and impactful both from a creative and operational standpoint."

Located in Lake Nona, the new campus was planned to complement Disney's operations in Southern California and its regional hub in the New York City area and be home to more than 2000 Cast, Imagineers and employees. The relocation to Florida was originally planned to be operational by the end of 2022 before being delayed, and has been in the planning stages since 2019.

In a July 2021 memo to staff, D'Amaro said, "While we are still determining exactly which of our team members will be based there, we expect that most Southern California-based DPEP professional roles that are not fully dedicated to the Disneyland Resort or, in some cases, the international parks business, will be asked to relocate to this new Florida campus."

Many Disney employees, particularly within Disney's creative Imagineering department, chose to leave the company rather than relocate to Florida. It remains to be seen if any of those who left will be able to return.

Speaking at a recent investor earnings call, Disney CEO Bob Iger referred to previously announced plans to spend more than $17 billion at Walt Disney World in Florida over the next 10 years and said, "We have a number of other growth and expansion opportunities at our parks and we are closely evaluating where it makes the most sense to direct future investments."


Bob's actions today appear to be a clear indication that DeSantis' targeted retaliation against Disney will impact the company's plans in Florida. Later in that same call, Iger shared more on the battle with DeSantis and asks if Florida wants Disney to 'invest more, employ more people, and pay more taxes, or not?'


Conversation

2,123 comments
Discuss on the Forums
Disney has officially cancelled the Lake Nona project.

"In March, Disney called Gov. Ron DeSantis of Florida “anti-business” for his scorched-earth attempt to tighten oversight of the company’s theme park resort near Orlando. Last month, when Disney sued the governor and his allies for what it called “a targeted campaign of government retaliation,” the company made clear that $17 billion in planned investment in Walt Disney World was on the line.

“Does the state want us to invest more, employ more people, and pay more taxes, or not?” Robert A. Iger, Disney’s chief executive, said on an earnings-related conference call with analysts last week.

On Thursday, Mr. Iger and Josh D’Amaro, Disney’s theme park and consumer products chairman, showed that they were not bluffing, pulling the plug on a nearly $1 billion office complex that was scheduled for construction in Orlando. It would have brought more than 2,000 jobs to the region, with $120,000 as the average salary, according to an estimate from the Florida Department of Economic Opportunity.

The project, known as the Lake Nona Town Center, was supposed to involve the relocation of more than 1,000 employees from Southern California, including most of a department known as Imagineering, which works with Disney’s movie studios to develop theme park attractions. Most of the affected employees complained bitterly about having to move — some quit — but Disney largely held firm, partly because of a Florida tax credit that would have allowed the company to recoup as much as $570 million over 20 years for building and occupying the complex."

-----

"Mr. D’Amaro’s tone in an email to employees on Thursday was notably different. He cited “changing business conditions” as a reason for canceling the Lake Nona project. “I remain optimistic about the direction of our Walt Disney World business,” Mr. D’Amaro said in the memo. He noted that $17 billion was still earmarked for construction at Disney World over the next decade — growth that would create an estimated 13,000 jobs. “I hope we’re able to,” he said.

But the company’s battle with Mr. DeSantis and his allies in the Florida Legislature figured prominently into Disney’s decision to cancel the Lake Nona project, according to two people briefed on the matter, who spoke on the condition of anonymity to discuss private deliberations. A spokeswoman for Mr. Iger said he was not available for an interview.

About 200 Disney employees already relocated to Florida from California. Mr. D’Amaro said in his note that the company would discuss options with them, “including the possibility of moving you back.” The Lake Nona project had initially been scheduled to open next year. Last July, Disney pushed back the move-in date to 2026, citing construction delays."

Full article below.
https://www.nytimes.com/2023/05/18/business/disney-ron-desantis-florida.html
Lmaoooooooooooooooooooooooooooooooooooooooo.
This was expected.
Good. If Florida wants to play these games, expect the golden goose to stop giving you eggs.
Play stupid games, win stupid prizes.
Oh boy…
Announcement of special session for retribution er um leveling the playing field in 3,2....................
How many people quit or got let go or actually relocated to an office that will never open?
He noted that $17 billion was still earmarked for construction at Disney World over the next decade — growth that would create an estimated 13,000 jobs. “I hope we’re able to,” he said.

<hint, hint>
Lake Nona No More!

Boy, do I feel for the folks who had to move from CA to FL. Hopefully, they'll be able to get out the swamps.
↩ replying to CaptainAmerica
The article said that 200 people had already made the move. I wasn't aware that many (which isn't a lot of people for a corporation like Disney) had already made the switch.
Thank goodness.

I feel bad for the employees who decided the move made sense for them, and I hope Disney will be generous in working with them to continue their employment, relocation or severance. I remember at one of the Disney panels, D23 or an anniversary event, one of the people involved with the development of WDW was tasked with determining fair relocation packages for people moving from CA to FL. So he researched what other companies did and presented his findings to Roy O. Roy O's response was, "It's not enough." You often hear about Roy being all business, but the story stuck with me because it demonstrated he shared the idea that taking care of your people would equal taking care of the company.
↩ replying to SaucyBoy
200 people relocating cross-country twice is probably $10 million. That's not nothing to just flush down the drain.
"You may think you're so powerful, but this is MY dream!"