Walt Disney World's iconic purple road signs are being replaced with an all-new look

Jan 27, 2022 in "Magic Kingdom"

New look Walt Disney World road signs 2022
Posted: Thursday January 27, 2022 10:52am ET by WDWMAGIC Staff

Walt Disney World's famous purple road signs are in the process of being replaced with a new look that follows the current design language that debuted for the 50th anniversary.

The 30 year old purple signs were famously created by the same team that produced directional signage for the 1984 Olympics in LA, Sussman/Prejza & Co.

The purple signs were designed to incorporate Disney's classic Mickey Mouse colors (red, black, and yellow), with purple as the complementary color. All planned to make the signs easy to read and help guests navigate the vast Walt Disney World property. 

The new modern signage debuting today features shades of blue and yellow, similar to those seen at the newly repainted Transportation and Ticket Center and the new gateway entrances.


There are more than 1000 signs across property, so it will likely be some time before we see all signage replaced.

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JohnD4 hours ago

Whatever color the new signs, these are definitely in dire need of replacement.

CoasterFan276 hours ago

As someone not tied to the nostalgia of childhood visits to the park, the new scheme seems objectively clearer and honestly less cheap looking.

Stripes1 day ago

I did a bit of digging. The signage the spans the whole road (photo on top) is located on the Disney-owned portion of Osceola Parkway. The exit sign could be either CFTOD or Disney as the road changes ownership right at the exit.

castlecake2.01 day ago

Correct

Andrew251 day ago

The one on World Drive?

castlecake2.01 day ago

Interesting. Around property there are still a lot of buildings with the RCES branding on it. RCES also operates the waste collection and transfer around property though those trucks are branded as the RCID even though they are not owned/operated by the District. The Celebration Company still owns most of the land surrounding Celebration and apparently also enforces the style guide for the town still. Interestingly a new sign appeared in Celebration recently about the area using reclaimed water attached to a WDW style post instead on the Celebration green style post.

Monorail_Red_771 day ago

I did a little quick dig on RCES Reedy Creek Energy Services was created 06-30-71 09-28-99 RCES was merged into Walt Disney World Co. 09-29-05 RCES pops back up, now as a fictitious name owned by Disney Photo Imaging, LLC Disney Photo Imaging, LLC appears to be just a holding company with a bunch of personnel from Glendale, Burbank, as well as multiple people around WDW. it was created 10-20-04. It has an authorized member company of The Celebration Company. Which itself is another holding company owned by Disney. At least after 2004 it seems to be a holding company as multiple other old Disney companies were merged into it around 2004 and even current times it hold multiple parcels of land around WDW/Celebration owned by Disney.

JoeCamel1 day ago

I'm sure they formed a committee to study it and that the budget will be announced in 2025

Stripes1 day ago

It’s not just bad show. I don’t see any signage even remotely in this condition on the public roads I travel on. It’s a safety hazard.

sy2781 day ago

Agree with this, just back and some of the signs are unreadable. Looks like what Disney would have previously called Bad Show.

Stripes1 day ago

What is going on with the switch to the blue and yellow signage. Has there been any movement on the switch on CFTOD owned roads other than the digital signage since CFTOD took over Reedy Creek? Some of the old signs are so faded you can’t even read them. I believe road signs are the responsibility of Reedy Creek Energy Services (Disney subsidiary) if I’m not mistaken.

DCBakerMay 13, 2023

Two new digital signs have been installed on World Drive - one heading North and one heading South.

Henry MysticApr 23, 2023

Does anyone else find the thread title to be funny?

DisoneApr 23, 2023

Funny enough the one that first turned on over Epcot world drive started with the new color scheme of blue and white. But is now is displaying its directions in the more wdw traditional red and purple. Just that one though. The others are still blue and white.