New Disney Springs Shop Designed for Unboxing and Live Streaming Coming Soon to Walt Disney World

Posted: Friday November 14, 2025 12:55pm ET by WDWMAGIC Staff

A new retail experience built around social media and unboxing is on the way to Walt Disney World.

Although Disney hasn't formally announced it, the Disney Drop Shop is slated to open on November 21 at the Marketplace Co-Op in Disney Springs. The location will offer mystery merchandise and areas set up for filming unboxing content.

The space includes dedicated stations designed for those who want to record or stream as they open their items. The shop takes over the former home of The Vault, which will operate through November 16. The nearby D-Tech on Demand kiosk closes the same day.

Disney Springs continues to refresh its lineup, and this addition leans into surprise merchandise and social-driven shopping.

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KDM3109117 days ago

People do unboxing at home all the time so not sure what the big difference is, other than being able to instantly buy another on property if you didn’t get the one you wanted. We’re losing d tech for this? And supposedly it’s closing in Tomorrowland too?

Disstevefan117 days ago

They WANT the social media narcissists to buy mystery boxes and stream themselves opening it! For Disney, the more social media narcissists, the better in this case! 😉 Disney figures, if you can’t beat them, get them to buy stuff. 😉

YodaMan17 days ago

Having to go over to MK during the holiday crowds to get the final magnets was not on my to-do list 😪

Chip Chipperson18 days ago

Of course I learn this on the day I try to buy the Muppets magnet at the Co-Op. Womp womp

Disgruntled Walt20 days ago

disneylandtour20 days ago

no, no, no - this is a great idea - it's best to keep the vloggers as far away from regular people as possible. The Drop Shop aka the Vlogger Corral. Perfect. It's not in a popular store. It's far from the good restaurants at DS. This is a place that regular people maybe go on the last day of their vacation while waiting for Mear's to take them over to MCO for their flight home. I might even suggest Disney develop some other Vlogger-confinement locations at: Typhoon Lagoon, during the six months it's closed each year In the shell of Big River Grille (during the day only, when the outdoor areas are dead) And maybe something in the Carousel section of Saratoga Springs--far, far from the lobby and any pool Sprinkle these areas with a few discontinued Funko Pop figures (maybe even the super rare Paul Pressler figure--that would be fitting here), some strange new cupcake (perhaps combining the flavors of black licorice and bubble gum, with a design themed to Mars Needs Moms), and all the USB-C outlets any influencer could ask for.

Comped20 days ago

At least normal gambling has some level of skill (or interesting characteristic) about it. Even a slot machine is more visually and mentally appealing than blind boxes. Then again, I like gambling (which is seemingly odd for someone under 40).

dlfan131320 days ago

I be so much too dumb to put brain buzzes into mouth sounds but the people who create this sort of content, and perhaps even more so those who view it, should not be allowed to vote or so much proffer an opinion on any subject ever. Again, I be so much too dumb to put brain buzzes into mouth sounds, but the social impact these vapid and banal "influencers" have on our society will one day be dispensed in tome upon tome. If there is a higher being or any sort, this is their foreshadowing of doom we are walking straight toward.

Andrew C20 days ago

oh my goodnesss....I really dislike this new part of our culture. So phony.

danlb_200020 days ago

Content creators and influencers are basically unpaid Marketing staff, why wouldn't Disney embrace that.

KDM3109120 days ago

So this is displacing both the vault and the d tech area?

KDM3109120 days ago

These blind boxes print money because they are basically gambling disguised with cute little toys, pins, or whatever. Plus the sunk cost fallacy like you said.

KDM3109120 days ago

That’s my reaction too. This is so absurd. They should be discouraging this live-streaming and influencer crap, not encouraging it even further. So I guess now the co op will be unbearable to go in with obnoxious vloggers everywhere The blind boxes are just gambling anyway, just set up a slot machine disguised as vending machine with them and call it a day.