Two New Logo Mania Colors Coming to Walt Disney World and Disneyland Resort November 1

By WDWMAGIC Staff · Thursday September 10, 2026 12:16pm ET · "Emporium"
Two New Logo Mania Colors Coming to Walt Disney World and Disneyland Resort November 1
Two new Logo Mania colors — Storybook Soft Serve and Main Street, U.S.A. — arrive at both resorts on November 1, 2026, ahead of the holiday season.

The Logo Mania collection is growing. Two new colors — "Storybook Soft Serve" and "Main Street, U.S.A." — arrive at Walt Disney World and Disneyland Resort on November 1 2026, just in time for the holiday season.

Storybook Soft Serve leans into the classic soft-serve aesthetic you know from the parks, while Main Street, U.S.A.captures the look and feeling of that iconic stretch from the front gate to Cinderella Castle — the red and cream canvas bags with gold "Walt Disney World" lettering seen in the photos are a strong preview of what's coming.

If you haven't picked up the existing colors yet, now's the time. Disney has confirmed that Park Hopper and Popcorn on Main Street will remain available for a limited time while supplies last, but there's no guarantee either will stick around once the new colors land.

Both new Logo Mania colors will be available at Walt Disney World and Disneyland Resort starting November 1 2026.

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Two New Logo Mania Colors Coming to Walt Disney World and Disneyland Resort November 1
The Logo Mania collection adds two new colors — "Storybook Soft Serve" and "Main Street, U.S.A." — at both coasts on November 1, 2026. If you want the existing "Park Hopper" or "Popcorn on Main Street" colors, stock is limited and there's no guarantee they'll still be around once the new ones arrive.

https://www.wdwmagic.com/shopping/Emporium/news/10sep2026-two-new-logo-mania-colors-coming-to-walt-disney-world-and-disneyland-resort-november-1.htm