Disney Plans to Integrate Gaming and Theme Parks Like Never Before

May 07, 2025 in "Walt Disney Imagineering"

Posted: Wednesday May 7, 2025 4:40pm ET by WDWMAGIC Staff

During today’s announcement of Disneyland Abu Dhabi, Disney Parks Chairman Josh D’Amaro revealed new insights into how the company is integrating gaming and interactivity into the future of theme park design—starting from the ground up in the UAE.


In an interview with CNN, D’Amaro tied the development of the Abu Dhabi park directly to Disney’s broader digital strategy, including its $1.5 billion investment in Epic Games. He noted that younger audiences—particularly Gen Alpha—are spending more time in virtual spaces, making gaming not just a form of entertainment, but a social and creative platform where Disney needs to be present.

“We made an investment in Epic Games about a year ago or so now, a billion and a half, and what we’re seeing is Gen Alpha, particularly, is gathering in these spaces to play games, to socialize, to watch,” D’Amaro said. “So these communities are forming, and we wanted to be part of that.”

D’Amaro described a vision in which experiences inside games like Fortnite—developed by Epic Games—could have tangible connections to real-world parks.

“Think about a Disneyland theme park inside of a virtual environment—and by the way, back and forth,” he explained. “Something that you experience in Fortnite, for example, which is part of Epic Games, that experience you have there you might be able to carry back to a theme park.”

This integration of digital and physical experiences will be a defining element of Disneyland Abu Dhabi, according to D’Amaro. Unlike existing parks retrofitted with new technology, the Abu Dhabi project presents a unique opportunity to design these connections from the beginning.

“We’re really pushing hard into the space,” D’Amaro said. “And with the new park that we’re building here in Abu Dhabi, we’ve got an opportunity from ground up to think about how games and interactivity cannot be just something you do at home or on your phone but how it interplays with the actual park.”

Disneyland Abu Dhabi will be the first Disney park in the Middle East and the first new castle park to break ground since Shanghai Disneyland. No opening date has been announced yet, but the project is expected to become a flagship example of how Disney blends digital entertainment, storytelling, and theme park design in a new era of global expansion.

Watch the full interview with CNN below.

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Pizza Moon30 days ago

Yeah if anything Disney seems to be moving towards less rigid control particularly for gaming, but even their films seem to be moving away from total HR approval to release, which is good, we’ll see by now much tho for their movies, but gaming they’ve already started shifting to where our culture actually is, and it’s a lot less Puritan than Disney’s output would have people believe. People, kids teens, adults just want to have fun in quality ways that feel naturally human without being talked down to or making ugly character designs, so Fortnite’s skins, combat, language-use during online play or with friends, and vibes in general is where our culture has been for ages. You can tell exactly how Kpop met the moment while a movie like Turning Red does not for this reason. Moving away from their vault limited Blu-ray release strategy, Deadpool in the MCU, and R-rated/TV-MA content on Disney+ were not always inevitable, always required a culture shift at Disney. They were always the right move, but it took courage to actually do it.

Mr. Engagement30 days ago

I don't know, they allow Disney characters to shoot, bomb, and sword fight in Fortnite. This week, Buzz Lightyear and Zurg skins are in the shop. I think they're relaxing their grip on what their characters are allowed to do in games. Also, Disney is trying to figure out (and monetize, of course) user-generated content. They're already incorporating user-generated games/lands/worlds built using Fortnite's Creator Portal for users and Unreal Fortnite Editor for game devs.

tanc30 days ago

They had a perfectly good old engine but abandoned it for UE. It’s really unfortunate because the old PS2 ran the games absolutely beautifully on PS4. The old engine really shined in HD. I just wish they churned out content faster. You don’t need state of the art graphics for KH, but that’s gaming nowadays. I also imagine Disney is a huge influence. Back then, the games felt a lot more free in expression. Now they are essentially rewatching Disney films, whereas before they took a lot of liberties in the stories. Birth by Sleep and KH1 have some cool tie ins that probably would never happen in modern KH.

Mr. Engagement30 days ago

Since Kingdom Hearts 3 was built using Epic's Unreal Engine (and the upcoming 4 is, too), I'd imagine Disney's buy-in could speed up development. I think we may see KH actually move into Fortnite. Not just a Sora skin, but literally as a game mode.

Pizza Moon30 days ago

AI will help with that. So much of the gaming industry is just tedious work that can be automated. Will help with bloated budgets too. Gonna be fun to see.

tanc30 days ago

I’m a massive Kingdom Hearts fan and I think the saddest thing is how long those games are taking to make now. Waiting 10 years for 1 game is just getting ridiculous at this point. There’s many variables to it but the first 10 years for the series were such a peak time.

VJApr 11, 2026

the relevant portion of the article: The company is pinning a resurgence on games it’s been developing with Walt Disney Co., which agreed to invest $1.5 billion in Epic two years ago. Epic is on track to launch the first game in its new Disney partnership in November, according to four current and former employees. It will be a shooting game along the lines of Embark Studios’ hit Arc Raiders, but with Disney characters battling enemies until they can reach an extraction point, according to the people. So far, internal reviewers have expressed concerns that the game mechanics are not very original, but some of the employees are optimistic that Epic will get it right by the launch date. The Disney deal will reap at least two more games, the people said. Early versions of the second title received middling internal reviews, according to two of the people. Resources for the third game were reallocated to the first two after reports that Disney was disappointed by Epic’s release timeline. Liz Markman, the senior director of global communications at Epic, said Bloomberg’s reporting is “not reflective of the ambitions of the Disney collaboration. We are building a new games and entertainment universe of Disney experiences.” Markman said “Epic’s timelines are aggressive and always have been. We've heavily moved developers onto projects with releases approaching, while smaller prototyping teams are working on further-off projects.” A Disney spokesperson said “we remain focused on our long-term collaboration with Epic which continues to have strong momentum and our work to build a transformational games and entertainment universe remains unchanged.” Epic laid off several employees working on the unannounced titles, spurring concerns from three former workers that people assigned to work on the Disney collaboration will be asked to adhere to an unrealistic schedule – part of a pattern that seven current and former employees believe may have contributed to challenges at the company. Epic routinely released products in what some employees called “Version 0.5,” the people said, suggesting they were only half ready.

Tha RealestApr 11, 2026

Uh oh.

Mr. EngagementApr 11, 2026

https://www.bloomberg.com/news/articles/2026-04-10/epic-games-pins-fortnite-comeback-on-disney-partnership This Bloomberg article says Epic is developing an extraction shooter for Disney, and that Epic is pinning their future on the partnership.

Pizza MoonApr 11, 2026

AI is here to stay, so get used to it, and there is a difference between using AI as a tool and just being lazy and basically automating your own thoughts instead of coming up with your own. If people can’t see the difference God help us.

Mr. EngagementApr 06, 2026

@UNCgolf mentioned this, but free-to-use has been the key to the widespread adoption and usage of UE (now on 5.5). And it's being used to design MUCH more than video games (in the conventional sense)! Taking a cut of sales has been a good model for Epic, and would be a boon for Disney's plans for user-generated content.

AylaApr 06, 2026

It's too bad you can't differentiate between search engines and AI.

JoelApr 06, 2026

Your poorly specified (not to mention grammatically incorrect) question didn't even get a real answer. What actually are the top 20 games based on that jumble of metrics, and exactly how many used UE? "Many of them"? "A substantial share"? Thanks, I could have produced that answer myself without revving up a GPU. Also, some of the "salient facts" are just wrong. Gears 5 and Hellblade are not top 20 games of the past 10 years no matter how you slice it. Bioshock Infinite was released in 2013. Batman: Arkham Knight came out in 2015, and the only top 20 list that the '23 Switch version could ever hope to land on is Top 20 Crappiest Ports. Using search engines to find properly sourced information for your post is not equivalent to blindly relaying LLM-generated content without fact-checking or additional personal commentary. If doing so isn't against this forum's rule on AI usage, then the rule should probably be rewritten or removed. I would, but first I need to ask Gemini how penguins deal with snitches.

MisterPenguinApr 06, 2026

There were no thoughts or experiences. I was listing salient facts. And I labeled it as coming from an A.I. and not my own personal thoughts. People in the movie threads post facts from Box Office sites all the time apart from their own personal opinions. I repost the weekly top 10 streamers from Nielsen. If I used Wikipedia to look up facts and posted them... it would be the same thing. In fact, if anyone used any search engine, including Google, to look up facts and repost them here... they'd be using A.I. You're welcome to report me so you and @Ayla can be schooled that you didn't catch me in a gotcha.

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